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It's not just spin: Cleveland seen in different light

John Campanelli - Rick Batyko knows, perhaps more than anyone, what people outside of Cleveland think about Cleveland. He is head of Cleveland Plus, the regional marketing campaign that, among other things, works to spread the good news of Northeast Ohio’s economic successes to the national media. He’s been working on the project for nearly a decade. Every month, he takes a media-outreach trip to New York, Washington or London, where he meets with business reporters from the likes of the Financial

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